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NPO Connect: Crisis Communications in the Age of Covid-19, Mass Shootings, and Social Justice
June 23, 2022 @ 12:00 pm - 1:00 pm
Crisis Communications in the Age of Covid-19, Mass Shootings, and Social Justice
Please join us for the June NPO Connect Meeting. Our presenter, Rachel Spencer, VP Strategic Communications at Access Advertising & PR, will be sharing her insight regarding best practices for crisis communication in response to organizational events as well as response to events in the world around us!
Meet Our Presenter:
Rachel became interested in behavioral influences as a sociology major in college. This background makes her ideally suited to her role as Vice President, Strategic Communications for Access Advertising & PR. While others blindly push organizations forward with little regard for understanding, Rachel helps clients take a step back and consider the why, not just the what. Detailed research and a strategic approach to data-driven marketing campaigns help clients make sense of behavior, reach target audiences at a human level, and ultimately be heard above the noise of an ever-expanding marketing landscape. Specializing in qualitative research, Rachel’s tailored approach explores what you don’t know and finds answers to the questions you’ve never asked.